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Something's Howling at Werewolf Gorge

Led planning of the social and digital teaser campaign for Fiesta Texas' new coaster, and wrote the in-park signage and voicemail activations.

Client
Six Flags Fiesta Texas
Year
2026
↑ The buzz: coaster channel JB Thrills breaks down the new ride

The brief

Build anticipation for Werewolf Gorge, Six Flags Fiesta Texas’ new coaster, before the full reveal.

What I did

  • Led the planning of the social and digital teaser campaign.
  • Wrote the copy for in-park signage.
  • Wrote multiple voicemail activations, so the story kept going when fans picked up the phone.